Packaging

For about 5 years I managed the HP Accessories Packaging efforts at Aniden. The role entailed client management, technical support (for die-lines and layout), and some art direction and design. Most of the design work on these packages was done by the incomparable Darren Edge.

Aniden handled HP packaging for mice, adaptors, power supplies, batteries and various other products. We covered all aspects of production from working with the structural engineers, doing the product render for the package and of course layout and design. Additionally, Aniden was tasked with a rebranding effort for all accessories packaging.

Company

Aniden Interactive

Client

Hewlett Packard

Role

Project management, design support

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